> “If you go back and look at the historical record, it turns out that a lot of important ideas have very long incubation periods. I call this the ‘slow hunch’ … A lot of great ideas linger on sometimes for decades in the back of people’s minds.”

> “Change can be fast. The most important ideas that trigger change are often very slow in their development—what I call the ‘slow hunch’ … If you go back and look at all sorts of innovations throughout history, the lightbulb moment almost never really exists. It’s almost always this long process where somebody has a fragment of an idea and it sits in their head for a year, or two years, or ten years before it turns into something really useful.”

> “I’m really interested in innovation and technology, and at the same time I spend a lot of my recent career talking about things like the slow hunch—ideas that need time to develop and incubate (sometimes for a decade). In a sense, those two things seem to be in conflict with each other because you have this pace of change that’s accelerating … but you also inevitably need that longer development to come up with truly important ideas … The secret to slow hunches is keeping them alive.”